FIFA 23 launches on Xbox Game Pass Ultimate and EA Play on Tuesday 16th May.
The addition of the latest (and last) FIFA game from EA to EA Play and therefore Game Pass Ultimate follows the pattern established by EA in recent years.
FIFA 23 has done remarkably well for EA, with financial fourth quarter revenue just for the FIFA franchise up 31 percent year-on-year.
FIFA 23 outsold the lifetime sales of FIFA 22 just six months after coming out, EA said last night. EA confirmed FIFA 23 is the most successful launch in the franchise’s long history, and is the best-selling FIFA game ever, but EA declined to provide a sales figure.
FIFA’s enormous financial success comes amid continued criticism of its business model, which is boosted by loot boxes that have come under fire from authorities across the world. Despite this, FIFA’s controversial Ultimate Team mode saw revenue grow 20 percent year-on-year, with an “all-time high” engagement for the fourth quarter.